Stakeholder toolkit: Higher National (HN) qualifications marketing campaign

Help spread the word about the value of HNs.

This campaign aims to raise awareness and increase enrolment in HNC and HND courses.

Whether you’re a school, college or partner organisation, you can get involved in this campaign promoting HNs to learners, parents and carers, by using the resources provided below. We’ll update this page with new resources throughout the campaign.

What you’ll find:

  • Ready to use videos, posters and banners
  • Sample text and graphics for social media

You can use this content in its current format, or the information provided will help you shape your own content.

Get started

Questions? Email us at marketing@sqa.org.uk.

Each file will automatically download when you click on it.

Use the tabs below to open each section individually. Alternatively you can show all the sections.

Feel free to tag @sqanews across Instagram, Facebook and X. You can also find us on LinkedIn and YouTube.

  • Thinking about your future? Get the skills that employers are hungry for with an HNC or HND qualification. Find out more.
  • HNC and HND qualifications provide the practical, industry-relevant expertise that can help kickstart your career. Find out how these qualifications can benefit you.
  • Not sure what’s next after school? Kick-start your career with an HN qualification at college and gain the skills employers are looking for. Find out more.