Digital Advertising

Date published: 17/06/2021

FOI reference: 21/22 015

Date received: 25/05/2021

Date responded: 17/06/2021

Information requested

I would like to make a Freedom of Information request. I would like information on:

  1. The amount spent on digital advertising in the 2020/21 financial year and the amount spent so far this financial year, both broken down by platform
  2. The audience to which each advert was/is targeted for the above information
  3. A copy of the current social media advertising plan or strategy or equivalent document which explains the purpose of the ads.

Response

The information you have requested is provided in the attached file.

Documents:

Response Document (17 KB)